How to Double a 7 Figure Advertising Agency in 6 months (Jordan Ross Case Study Interview)

In today’s episode, I sit down with Patrick O’Driscoll — Co-Founder & CEO of The Visionary Group — to break down exactly how he and his team scaled from $80k/month to nearly $180k/month in just 6 months.

And they didn’t do it with paid ads first.

They did it by fixing their operations.

We walk through the exact backend changes they made, the mistakes they cleaned up, and what it really looks like to build an operational foundation that can scale.

If you’re an agency owner stuck in the day-to-day — this is your blueprint.

What You’ll Learn:

1. Where The Visionary Group Was Before Working With 8F

$1M/year but stuck

Overlapping roles

Zach (their COO) was overwhelmed

No meeting structure

Growth came organically but fulfillment was messy

2. The 6-Part Framework We Used to Help Them Scale

→ Clarity on Roles & Meetings

Defined exact roles, responsibilities, KPIs

Cut meetings down to 2 per week (Ops + Strategy)

Everyone got time back

→ Documented Processes & Ownership

Mapped workflows in Notion

Assigned clear ownership

Made onboarding and fulfillment scalable

→ Hiring Roadmap

Forecasted hires 1-2 months ahead

Built internal training programs

Hired 20+ team members cleanly (without chaos)

→ Paid Ads Only After Fixing Delivery

Built a backend that could handle volume

Then turned on paid acquisition

→ Onboarding & Training Systems

Internal decks