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Published on:

1st May 2023

How to Perfect Your Messaging to Fill Your Inbox & DM’s with perfect fit clients, with Jacqueline Yvette

In this episode of How To Scale an Agency, AJ and entrepreneur Jacqueline Yvette discuss effective marketing strategies for building successful businesses. Jacqueline emphasizes the importance of identifying clients' goals and desires, and creating marketing content that speaks directly to them. She also stresses the significance of empathy in communication and pursuing goals. The episode also features a story about a college student who helped a struggling business with marketing strategies. Listeners can access 15+ hours of marketing classes and connect with Jacqueline on Instagram or the Steve Harvey Show for more insights.

In This Episode, You’ll Learn:

  • 00:00:00 - Entrepreneur helps experts sell programs through instant resonance with messaging
  • 00:02:25 - Identifying clients' goals and desires for a successful business
  • 00:06:38 - Creating effective marketing content with customer feedback
  • 00:09:58 - Developing your own strategy rather than copying competitors
  • 00:13:06 - Effective communication is key to success, not the best strategy
  • 00:14:24 - Finding a creative path in business
  • 00:15:41 - Speaking to an audience needs over offerings
  • 00:18:25 - Pitfalls of vague messaging in business and fitness spaces
  • 00:22:19 - Access marketing classes and connect with the author on Instagram for success
  • 00:28:58 - Private responses may be more important than public engagement
  • 00:30:51 - Market message match: the importance of meeting your market's desires
  • 00:36:11 - Empathy in communication and pursuing goals is crucial

Links And Resources:

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About the Podcast

How to Scale an 8 Figure Agency 🚀
Strategy and AI consulting for 6–7 figure agencies to help them scale to 8 figures.
Welcome to How to Scale an 8-Figure Agency, the show where I break down the exact operational, financial, and AI-driven systems that today’s top marketing agencies use to scale past seven figures — without burning out or getting trapped in fulfillment.

Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you

If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.

I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.

Let’s get into it.

About your host

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Lucas James