full

full
Published on:

28th Jul 2025

Why Your Marketing Agency Keeps Hiring the Wrong Operator (and How to Fix It Before AI Leaves You Behind) -Jordan Ross Solo

If you’ve hired a COO, Director of Ops, or Head of Operations—and they’ve failed to get traction or scale your backend—this is your wake-up call.

Jordan Ross breaks down the real reason marketing agencies, SMMAs, and ad agencies keep cycling through operators who never quite “get it.” Spoiler: most operators are trained to manage, not architect. And if you don’t hire or train for system design, you’re setting them (and your agency) up for failure.


🔍 What You’ll Learn:

Why your last operations hire failed (and why it’s not entirely their fault)


The 4 operational skill sets every operator must have to scale an agency

→ Architect, Develop, Implement, Sustain


The hidden gap between agency culture and true operations training


How Amazon-style ops thinking creates the infrastructure to scale to $5M, $10M, and beyond


What most founders are completely missing before AI changes everything


📌 Quote:

“Most operators are trained to manage systems, not build them. If you don’t hire for architecture, you’ll keep stalling at $2M–$5M forever.”


🚀 Ready to Build an Ops System That Actually Works?

If you're stuck under $5M and tired of being the bottleneck, visit 👉 https://8figureagency.co

Our team will help you design, build, and implement the systems that run your agency without you.

Listen for free

Show artwork for How to Scale an 8 Figure Agency 🚀

About the Podcast

How to Scale an 8 Figure Agency 🚀
Strategy and AI consulting for 6–7 figure agencies to help them scale to 8 figures.
Welcome to How to Scale an 8-Figure Agency, the show where I break down the exact operational, financial, and AI-driven systems that today’s top marketing agencies use to scale past seven figures — without burning out or getting trapped in fulfillment.

Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you

If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.

I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.

Let’s get into it.

About your host

Profile picture for Lucas James

Lucas James